Classifieds 2017: Feast or famine?

Is 2017 a Great Unknown or do we now have CLUES in order to prepare for a GIANT classified windfall? 1. JOBS: Will construction infrastructure programs pass and fill each state with loads of blue collar jobs which LOVE newspaper classifieds? Will you be ready to attract that advertising? 2. …

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What every employer should know about union organization

This webinar has been canceled.   When a union is trying to organize a newspaper’s employees, employers have many rights of communication – and there are many rules to follow. Union organizing has been largely dormant in the Southeast for many years. However, the NewsGuild recently organized two newspapers in …

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How to play up your public notices

The Georgetown, Ky., News-Graphic has important, well-read content nobody else has — its local public notices. So, why not draw as much attention as possible to what otherwise may seem like dull, government-required boilerplate? Take a look: “Under our state law,” notes Kentucky Press Association director David Thompson, “the newspaper …

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‘Thinking About Health’ columns

Funded with support of a grant from The Commonwealth Fund, a biweekly health care article is provided to Nevada Press Association member newspapers at no cost through the Nebraska Press Association Foundation. The goal is to provide unbiased, factual stories that readers can use, to help communities address important health …

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Winnemucca Publishing has new general manager

Matt Dierlam has taken over as general manager for Winnemucca Publishing, replacing Holly Rudy-James, who retired after serving in that job for the past 14 years. Dierlam most recently worked in sales and marketing for Alaska Direct Media and, prior to that, was general manager for Alaska Media LLC, according …

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