Nevada Press Association The best in Nevada journalism since 1924

With platforms like Snapchat and Instagram growing explosively, but offering little or no referrer traffic back to a site, how should newsrooms approach them? GateHouse editors are using these tools to connect with audiences, and we’ll walk through several examples of what works and what doesn’t. Registration deadline: Monday, November …

When I voted early on Saturday at Carson City’s courthouse, I noticed a small sign on the corridor wall reminding people that Nevada law prohibits photos in polling places. That’s true as far as it goes. The statute excepts the working press. Here it is: NRS 293.274  Members of general public allowed …

Interviews with experts yield valuable information By Kevin Slimp I live a charmed life. Last week, I spent four days with nine of the top newspaper experts in the business, along with journalists from 22 states at The Newspaper Institute in Knoxville, Tenn. When attendees get home, they often write …

This session provides a proven prospecting methodology that not only creates sales opportunities, but is also easily implemented and enjoyable. It will provide guidance on proactively preparing a sales strategy each month and determining your individual “magic prospecting number” to achieve your goals and give yourself a raise. You will …

Here’s the best tip I learned from David Guzman’s video seminar at the Nevada Press Association convention: Your Apple earpods, which came with the iPhone and have a built-in microphone on the right-hand wire, function as a microphone when you’re shooting video. It’s rather obvious, but I never thought about …

Annie Flanzraich, writer, editor and owner of Flanzwrites.com, set out the essentials for planning events — whether you’re trying to make money or celebrate your community — at the Nevada Press Association convention in Mesquite. A stickler for details, Annie has organized events ranging from 2,000 attendees to intimate weekly …

The Public Notice Resource Center has published a new version of its guide to best practices for public notices. The guide is available in a PDF version below, or contact us and we’ll ask the PNRC for printed copies. ‘Best Practices for Public Notice’ was issued at a recent symposium …

For more than three decades, John L. Smith was a daily columnist for the state’s largest newspaper, the Las Vegas Review-Journal, where he was considered a must read by R-J readers. Born and reared in Southern Nevada, John’s deep roots in the Silver State provided context that no other columnist could …