Is 2017 a Great Unknown or do we now have CLUES in order to prepare for a GIANT classified windfall? 1. JOBS: Will construction infrastructure programs pass and fill each state with loads of blue collar jobs which LOVE newspaper classifieds? Will you be ready to attract that advertising? 2. …
Read More »What every employer should know about union organization
This webinar has been canceled. When a union is trying to organize a newspaper’s employees, employers have many rights of communication – and there are many rules to follow. Union organizing has been largely dormant in the Southeast for many years. However, the NewsGuild recently organized two newspapers in …
Read More »Volunteering to judge the contest … FAQ
So you are volunteering to be a judge for the Better Newspaper Contest and you’re wondering, “What did I get myself into?” Here are answers to some frequently asked questions. If you need to know more, just ask. What will I be judging? Each year, the Nevada Press Association trades …
Read More »Clean up your copy
AP style — it’s the industry standard, and an ever-evolving set of rules that journalists need to understand and follow. Amber Krosel, a member of the American Copy Editors Society, will get you caught up on recent changes to the stylebook, as well as old standards that routinely trip up …
Read More »Know when to dump old software, hardware
By Kevin Slimp When does holding on to older software and hardware become detrimental? While in Minnesota last week, I had an assignment similar to assignments I’ve had many times during the past 20 years: to spend a day with a small community newspaper group, meet with the management and …
Read More »Newspaper Academy offering new courses
Members of our association are eligible to receive a 20 percent discount to newspaperacademy.com webinars led by Kevin Slimp. Below find information on upcoming classes. Getting People to Pick Up Your Paper Thu, Nov 17 at 11 a.m. Normal Price: $39 Association Discounted Price: $32 Kevin Slimp visits more than …
Read More »Winning designs
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Read More »Integrating Snapchat and Instagram in your newsroom
With platforms like Snapchat and Instagram growing explosively, but offering little or no referrer traffic back to a site, how should newsrooms approach them? GateHouse editors are using these tools to connect with audiences, and we’ll walk through several examples of what works and what doesn’t. Registration deadline: Monday, November …
Read More »Learning from really smart people
Interviews with experts yield valuable information By Kevin Slimp I live a charmed life. Last week, I spent four days with nine of the top newspaper experts in the business, along with journalists from 22 states at The Newspaper Institute in Knoxville, Tenn. When attendees get home, they often write …
Read More »Prospecting that pays
This session provides a proven prospecting methodology that not only creates sales opportunities, but is also easily implemented and enjoyable. It will provide guidance on proactively preparing a sales strategy each month and determining your individual “magic prospecting number” to achieve your goals and give yourself a raise. You will …
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