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I came across this cheat sheet I used for years as a story-planning guide, so I thought I’d update it.
Below is a .pdf to download.
I know I stole it from some workshop I attended years ago, so I’m sorry I’ve forgotten to whom it should be attributed. And I’ve made various changes over the years.
Nevertheless, it holds up pretty well.
How to use it
During your story meetings, take no more than 10 minutes to fill in the sheet.
Get the idea down in a few words, although obviously it could change as the reporter gets into the story.
It’s important to take the time to fill in ‘What will readers want to know?’ This really helps focus the story for the reporter, the designer, the editor.
Then run through the sidebar options, which will spark ideas for how to flesh out a story — especially one that is going to be your centerpiece package for the day.
Even if it’s not the centerpiece or a section front, it’s still worth scanning the different options to be reminded that, oh, this story really needs a map. Working up a map on deadline isn’t going to work, and that’s why you’re doing the planning now.
There may be some other options I haven’t considered for the online content, but again it’s a chance to have the discussion — Are we going to put up all the photos?
The rest of the check-list helps people be clear about who’s responsible — and when.
And the rough layout creates an opportunity for everybody on the team — writer, editor, photographer, designer — to envision the final product. You do want everybody on the same page, at least in concept.
Cheat sheet for story planning.
