Advertising

By Kevin Slimp “We need to find ways to give our staff the tools they need to get the job done. Training is necessary if we are going to have successful ad reps, editors and writers.” While attending the Tennessee Press Association Convention recently, Jack Fishman, Morristown, said those words …

(Updated with additional information on the emergency regulations adopted this week. A second update adds a warning about mailing permits.) Recreational marijuana is set to go on sale legally in Nevada on Saturday, which means we can also expect more advertising for dispensaries. How much, though, remains to be seen. …

By Peter Wagner Newspapers can generate additional exceptional advertising revenue with a special section estate and funeral planning guide. When we first started considering such a section we wrongly gave it the working title “Death and Dying”. While that title clearly defined the purpose and direction of the project, we quickly realized the …

Start early and simplify. I listened to John Kimball, of The Kimball Group, describe the $11 billion in political advertising to be spent this year and his advice for how newspapers can grow their share. While presidential politics is gathering all the ink right now, 75 percent of that money …

Yes, we NVCAN! The Nevada Classified Advertising Network is the best way to reach customers where they live — in Nevada’s hometown newspapers. For a low price, you can target Northern Nevada, Southern Nevada, the Metro areas or the state’s Communities, or cover the whole state. 4 daily, 19 non-daily …

Readers = Voters Nothing reaches Nevada voters like Nevada’s newspapers. You can send a targeted message statewide to the people who DO VOTE by using the Nevada Press Association’s ad network. The Nevada Political Advertising Network, operated through the Nevada Press Association, offers a convenient means to place campaign advertising …