by Peter Wagner I admit I get confused when the conversation turns to the loss of “classified” advertising. Are we talking about those small 30- to 50-word reader ads, or the more serious classified display? If the discussion is how to resurrect the small reader ads — advertising an apartment …
Read More »How to interview like a journalist
Here are some tips and ways to practice interviewing people for stories, whether it’s breaking news or a personality profile. Just click on the slide to continue to the next one. [ngg_images source=”galleries” container_ids=”3″ display_type=”photocrati-nextgen_basic_slideshow” gallery_width=”1200″ gallery_height=”800″ cycle_effect=”fade” cycle_interval=”30″ show_thumbnail_link=”1″ thumbnail_link_text=”[Show thumbnails]” order_by=”sortorder” order_direction=”ASC” returns=”included” maximum_entity_count=”500″]
Read More »The girl on a swing
By Jim Stasiowski Maybe I was just in the right mood for a metaphor, or maybe the girl on the swing was just a girl on a swing. But she bolstered my faith in the resurgence of newspapers. On a chilly Saturday morning, as my wife, Sharon, and I walked …
Read More »Publisher learns to create own website
By Kevin Slimp I remember the first time I spoke in Chattanooga, Tenn. It was 1994 and I had just developed a new way to create and transmit newspaper ads. Preparing to speak from the stage at the Chattanooga Choo-Choo Hotel, I looked over the audience of 150 or so publishers …
Read More »What newspapers must do to keep public notice
Here are the Powerpoint presentation and an mp4 audio of Richard Karpel’s session held on Nov. 16 for Nevada Press Association members. It covers the basics of public notice, plus a dozen suggestions you can put to use at your newspaper starting today.
Read More »Rural America: ‘Listen to us’
By Al Cross A year ago this month, Donald J. Trump surprised most of the world and probably himself by winning the presidential election. He couldn’t have done it without rural America. The numbers in the exit polls were clear. Trump won 62 percent of the rural vote, more than …
Read More »Newspapers need to teach readers, advertisers importance of local markets
By Peter Wagner There are times when It seems that every local business is turning to the internet in the belief it is free and the only way to connect with younger Americans. It is a movement, say so-called experts, that will bring an end to the newspaper industry. But …
Read More »‘I want you to love this job’
By Jim Stasiowski Jean Coleman hired me in 1976 even though I had neither a journalism degree nor experience in writing for a newspaper. Although I wanted to be a reporter, she hired me for the only job she had open at the small Florida newspaper she edited: night and …
Read More »Local takes on the ONA conference
I went to the local chapter of the Online News Association’s get-together in Reno this week to hear what several attendees learned from the recent ONA conference in Washington, D.C. Below is the synopsis provided by these six — Caren Roblin, Karolina Rivas, Natalie VanHoozer, Anjeanette Damon, Brian Duggan and Melody …
Read More »Myram Borders
A journalist for 36 years, including 25 years as Las Vegas bureau manager for United Press International, Myram Borders broke news, fought for Nevada’s Open Meeting Law and mentored young reporters. Her efforts to allow cameras in the Nevada courtrooms were a major step forward for print and television journalism …
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