Tag Archives: circulation

You might be losing more than pages with lower page counts

page count

By Kevin Slimp There is a rule of thumb which almost always proves to be true at newspaper conventions: attendance drops drastically on Saturday morning. There are plenty of theories on the subject from “too much fun on Friday night” to “heading home to be with the kids.” Whatever the …

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The secrets of community newspapers

The secret is out. The typical American newspaper is small, making money and deeply ingrained in its community. You thought you knew that already? Well, you haven’t been listening to the morticians of print trudging across the digital expanse crying ‘Bring out your dead.’ They don’t read smalltown newspapers, probably …

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