Monthly Archives: November 2015

Media Life has a notion or 8: Newspapers can thrive

Check out the first installment of Media Life’s new series “Reinventing the American Newspaper.” “This series is based on several notions held by Media Life’s editors from years of covering newspapers,” according to the introduction. “The series will explore and test these notions over the coming months, and they are …

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New guide to reporting on climate

Climate Reporting Guide launched to aid coverage of adaptation issue The Donald W. Reynolds Journalism Institute (RJI) today launched a digital Reporter’s Guide to Climate Adaptation, featuring an extensive resource database and a series of backgrounders to help improve coverage of society’s preparation for the impacts of climate change. “Climate …

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Two more Nevada newspaper archives searchable online

From Nevada State Archivist Jeff Kintop: The Pioche Record and Lincoln County Record through 1922 are now searchable online at Library of Congress’ Chronicling America website. http://chroniclingamerica.loc.gov/lccn/sn84022048/issues/first_pages/ The Tonopah Bonanza was added earlier this year and project is currently working on the Nevada Appeal. It is part of the National …

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Valassis special postage deal goes out with a whimper

By Tonda F. Rush Chief Executive Officer and general counsel | NNA WASHINGTON—The long struggle between the newspaper industry and Valassis Inc., over the direct mail company’s special postage discounts from the U.S. Postal Service appears to have ended with a whimper. In November, Valassis filed a report saying it …

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More thoughts on the PUC trespassing incident

Talking to Patrick File’s media-law class the other day, I used the recent incident of a trespassing arrest at a Public Utilities Commission hearing as an example of the often-messy process of figuring out the responsibilities of government to operate in the open. Since last posting about it, I’ve talked …

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You want to stay relevant? Be accessible.

By Jim Pumarlo A newspaper’s credibility is directly linked to its ability to identify, collect and report the relevant community news. Then why do so many newspapers make it so difficult for readers to connect with reporters? Let me explain. I’m passionate in my belief that community newspapers still can …

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How to check the money spent on TV political advertising

The Federal Communications Commission requires television stations to report how much is spent on political advertising, and that information is available on the FCC’s site. All you need to do is enter the call letters for the TV station, then click on the Political Files tab (as seen in the …

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Where ‘Black Friday’ shoppers go first: Newspapers

By David Chavern, NAA president & CEO The infamous day-after-Thanksgiving retail bonanza — affectionately dubbed “Black Friday” — is always a major event for newspapers. Readers look forward to the arrival of the “Thanksgiving edition” of their local newspaper, stuffed with advertisements for the best retail sales, deals and coupons. …

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